Samsonite × American Tourister × MUSE

What we went through today

PDP automation for Samsonite and AT regional brand.com.

Use case 01 — your ask
Mass automation in creating square images and swatch images for brand.com PDP pages.
Use case 02 — your ask
Resizing images so product looks proportionally correct across formats.
Use case 03 — your ask
Mass renaming of images — automated, consistent file naming at scale.
How we spent the hour
First 15 min
How the work flows today
PDP production end-to-end. Where Samsonite and AT differ. Where the bottlenecks live.
Next 25 min
Where we came in
One workflow diagram against your three use cases.
Last 20 min
A sensible next step
If there's a fit — what a small mini-demo could look like.

Three symptoms, one missing system

No single system today holds brand context, templates, resize logic, and naming in one place. The same engine resolves all three.

Brand context
Positioning, white space, type, colour rules — held centrally per brand.
Templates + resize
Ratios and proportions applied automatically. Product stays proportionally correct across all formats.
Naming
Convention-driven names at output. Searchable downstream.
How this fits brand.com
Inputs
Product photography
High res originals, all colourways, all angles. Brand guidelines.
→
ingenOPS + museDAM
The production engine
  • Multi-ratio design layouts
  • Proportion-aware resize
  • Naming conventions
→
Outputs
PDP-ready assets
  • Square, swatch
  • Named, ready to publish

15 SKUs. One week.

15 real SKUs through the platform with your brand system. Walk through the output together Wed May 13 — decide if it looks like luggage.

What we'll do
Configure your brand system. Run 15 SKUs through. Produce the full PDP image set.
What you get
Side-by-side on your own SKUs. You judge proportion, white space, colourway, naming.
What it costs
Nothing yet. Scoped pricing brief next week — based on the numbers we leave with.
One-week timeline
By Fri May 8
Asset package in
From your team. See the next tab.
Mon–Tue May 11–12
Build + configure
Brand context and templates set up. 15 SKUs processed.
Wed May 13
Walkthrough
30–45 min review. Side-by-side. Pilot shape or good-terms exit.

Moving forward

If we agree on the mini-demo, the smallest package we'd need from your side. No commitment from this hour.

The package — 5 items
  • 01
    15 real SKUs
    Active product, not legacy. Mix of Samsonite premium and AT mass-market.
  • 02
    Brand guidelines
    Both labels. Whatever your team works from today.
  • 03
    Naming convention
    Current or wished-for. An example file list (10–20 names) is enough.
  • 04
    Target PDP specs
    Exact pixel dimensions — square, swatch, hero, lifestyle.
  • 05
    APAC market list per SKU
    Which markets each SKU ships into. Localisation rules per market.
Mikhail AbramovMUSE AImikhail@withmuse.ai
Recap of the May 6 deep dive60 minutes3:30 PM SGT